sealdrill200
asked:
What's with all this talk of the film taking place between season 2 and 3? Previously you said the film would ignore everything after season 2 in order to establish the largest audience possible. Why the sudden change?

When we thought about it, we wanted to get new people into the Friendship is Magic universe. But thinking about some things and the way that the movie ends with the draft we have, it would only leave those newcomers confused when they finally go into Friendship is Magic because the audience won’t be able to distinguish the differences between the film and the show primarily because they are so vastly different from one another.

The best way to get newcomers into the film is to make sure that the story stands out on its own enough so that we can introduce the characters but also stick to what’s been established enough so that fans can enjoy it as well. We wanna find a healthy balance and a lot of the concerns fans took with the Concept Trailer I think is one of the reasons why we want to ensure that we find a healthy enough balance so we can get both markets on our side.

Sometimes you need to make sacrifices and while the direction we were taking was interesting on its own, I feel that if we were to continue going in the direction we were, the film would only alienate audiences rather than letting them embrace it.