The Importance of Aiming For A General Audience
One of the most notable things that I’m trying to accomplish with Journey of the Spark is that I’m attempting to aim for an audience that doesn’t necessarily involve the Bronies: a general audience.
Now I know what a majority of you are thinking: Why bother making a two hour animated film based on My Little Pony: Friendship is Magic if you’re not going to target the show’s widest audience? The answer to that question is not as simple as I would like it to be.